Ingrid Edstrom is definitely not your stereotypical bookkeeper. She breathes fire, plays Irish music in a band and makes videos with her sidekick, Penny, who was created as a prop for a Business Networking International (BNI) meeting. When the attendees commented on Penny, she realized that this was something that made her stand out, so Ingrid brings her along on all her business trips as well as appearances on the AskABookkeeper.com online education series.
In this episode, we talk about how if we act like we’re boring then how can we expect our clients not to think of us the same way? And forget about trying to attract and retain top talent if your firm thinks this way. Ingrid refers to it as “finding your inner unicorn”, your own set of passions that makes you unique. Weave these into your work conversations and you’ll soon realize that your relationships with both clients and coworkers will be on a much deeper level.
Ingrid Edstrom is a bookkeeping nerd and CEO of Polymath LLC. Polymath is an award winning Intuit Firm of the Future winner, Hubdoc Top 50 Cloud Accountant, and Corporate LiveWire Small Business Bookkeeping Firm of the Year. In 2016 Polymath was featured in the book “The World’s Most Inspiring Accountants” and was recognized by the Woodard Network with both the Practice Innovation and Rising Star awards.
She has her BA in Biology from Gustavus Adolphus in St. Peter, MN. She was recently recognized as one of the accounting profession’s Top 40 Under 40 and as one of the Most Powerful Women in Accounting.
After a friend came back from a South African trip with some bottles of wine, Deja Sconiers knew she wanted to learn more. Now she's got her own blog and is educating others about wine.
In this episode, we talk about how studying wines has helped Deja be more patient at work and take time to understand and respect the process. While her office isn't super conducive to sharing, she has managed to develop strong relationships with a few coworkers -- some of which are actually helping her with her wine blog.
Deja Sconiers is an Accounts Receivable Specialist at Electrolux.
She has a Bachelor of Science in Accounting from North Carolina A&T State University. She is also a Future Business Leaders of America alum.
We did it! I can’t believe it’s been a year already since we started this journey of turning the definition of “stereotypical” professional upside down. Thank you so much to everyone for listening. Thank you so much to everyone for sharing this podcast with their friends. And thank you so much to everyone who has done the anonymous research survey that’s helping support the theory in my book.
In this episode, “Recovering CPA” John Garrett covers the last year of The Green Apple Podcast guests — from creatives, to athletes, to performers, to foodies, to world travelers, to a motorcycle racer, all of these individuals are examples of how your hobbies and passions enhance your career.
Every Wednesday, John interviews accountants, consultants, lawyers and engineers who are known in their respective office for having a hobby or passion. These are all examples of people who are shattering the stereotype and he’d love to have you (or someone you know) on as a guest as well. Just message him at the contact link above.
John also delivers his keynotes across the country and is writing a book to inspire others to see how valuable your hobbies and passions really are. Don’t let “professionalism” win by keeping your hobbies and passions dormant and then, over time, extinct altogether.
Seth David started hiking to the top of Griffith Park as a way to exercise because it was much more interesting than going to a gym. Then he realized that talking with clients and other small business owners while hiking was much more fun than just meeting in a restaurant, so every Saturday morning he would invite others to join him using the #AccountingHike hashtag.
In this episode, we talk about how his sharing his hiking and other hobbies with others gives him an added dimension that humanizes him, especially in the world of social media. It has also helped him continue to build a community and allow others to network as well. By being an open book, it makes it easy for others to see that he is approaching his work with the mindset of service to others. All of this has directly impacted his business in a very positive way.
Seth David is the founder of Nerd Enterprises, Inc. in Burbank, CA, where he teaches QuickBooks and general productivity applications to others. He’s very well-known in the small business accounting industry for his large library of YouTube videos.
He graduated with a Bachelor of Business Administration, Accounting from Pace University – Lubin School of Business in 1996.
Eric Johnson didn’t get his first set of golf clubs until he was in college. He never really took golf seriously until several years later when some coworkers invited him to play a round at Pumpkin Ridge Golf Club in Portland, OR. “Now this is fantastic… I want to do more of this!” was his immediate thought.
In this episode, we talk about how amazing golf has been for Eric’s relationship building, both with coworkers and clients. By developing these stronger connections, he’s able to have more open and honest work conversations. He also discusses how life is a broad concept that incorporates your work, your home life and your hobbies. If it was only work, Eric admits he would burn out and not be nearly as effective.
Eric Johnson is the CFO at Nintex, bringing more than 18 years of financial and operational experience at mid-size and large technology companies.
He graduated maxima cum laude from the University of Portland with a degree in finance.
Henry Lawson has always been fascinated with cars and anything with an engine, really. He’s built 3 cars and restored countless others, including a 1902 MMC and a 1969 Dodge Charger.
In this episode, we talk about how work can easily become all-consuming if we let it. Henry reminds us all that it is acually a marathon and not a sprint, so managers can’t expect everyone to run at sprinting speed all the time. There are times to get things done and there are times to back off an respect people’s space and freedom, especially when it comes to spending time with family. Therefore, a business should measure staff by outcomes instead of hours or face time.
Henry Lawson is co-founder and CEO of autoGraph.
He received a degree in mechanical engineering from Trinity Hall, Cambridge, and then his MBA from Harvard Business School as a Baker Scholar.
Julie (Jules) Carman has always been a runner, like good enough to earn a Track & Field scholarship to Cal for running 200’s kind of runner. There are things she learned running that carry over directly to her career, things that she feels you can’t get anywhere else: resilience, mental strength, proper mindset and discipline. Running also made Jules comfortable being uncomfortable, allowing her to easily mold to new situations and get to the next level.
In this episode, we talk about how things in life are much bigger than work, but it’s sometimes difficult to keep that perspective. And it’s a very slippery slope once you lose focus on the passions that truly drive you. Professionalism will tell you to work more and do those passions less, making them dormant and eventually extinct altogether.
Julie Carman works as the Senior Director, Global Accounting and Consulting Segment at Intapp in the San Francisco Bay Area.
She graduated from University of California, Berkeley in 1986 with a degree in Business and Communication
Shortly after starting at Hodges-Mace, one of the salespeople told Ron Shah that he’s “not the typical CFO” simply because he brought his personality to work with him. In the same way that he does in the office, Ron brings his personality to being the play-by-play announcer at his son’s high school football games. So much so, by his third game, people were noticing how much fun he was having in the booth.
In this episode, we talk about how Ron’s sharing stories about his play-by-play calls or other stories about his family, it humanizes him in such a way that makes him approachable. This allows everyone around him to feel comfortable and develop trust, which is the first key to engagement. By getting others to talk about their passions, it creates an energy in the office that’s infectious. Ron encourages everyone to “rip the band-aid off” and just share a little bit with a client or coworker — you’ll be amazed at the interest level and how others will gravitate toward you.
Ron Shah joined Hodges-Mace in October 2011 as the Chief Financial & Operations Officer.
He holds a Bachelor of Science degree in Finance from Babson College and a Master of Business Administration degree from the University of Virginia.
At the age of 22, Vinh Giang decided not fulfill the Asian prophecy and become an accountant, so he took a slightly different path and pursued a career as a magician. Since then he’s won multiple awards for magic shows, he’s a successful international keynote speaker and runs a video production company in Australia called Luminary. Being a magician, speaker, and a director all have one thing in common – Storytelling. And that’s his greatest passion in life.
In this episode, we talk about how everyone in the office first found out he did magic and how bringing that to the office brought a breath of fresh air to an otherwise dull environment. And Vinh discusses how he hated work because he realized his "work self" was different than his "real self", so he was so relieved to be able to bring some of that to work and make it more fun. We also talk about how professionals should be more like performers, having opening and closing jokes or stories that break down the barriers professionalism has built.
Vinh Giang is the CEO and Director at Luminary Productions and an International Keynote Speaker, using magic to deliver his message. Prior to that, he worked at a small accounting firm in Adelaide, Australia.
He studied accounting at the University of Adelaide, Australia.